If you have picked this book up,
good for you. It can only mean that you care
about living a meaningful life, and what can
beat that? Nothing!
—Ingrid Newkirk, president of PETA, from the foreword
The Animal Activist’s Handbook punches way above its weight.
Rarely have so few pages contained so much intelligence and good advice. Get it, read it, and act on it. Now.
—Peter Singer, Princeton University professor of bioethics, and author of Animal Liberation, hailed as“the most influential philosopher alive” by The New Yorker
This book is so much more than a “how-to” guide for activists.
It is an inspirational and motivational opus from the two gentlest yet most effective giants in the movement. The Animal Activist’s Handbook will elevate your activism and forever alter who you are and who you want to be.
—Rory Freedman, #1 New
York Times best-selling coauthor of Skinny Bitch, with
2 million copies in print
Bruce Friedrich and Matt Ball are
important voices in the animal
protection movement. Their book is a straightforward,
thoughtful, and practical guide to being the
most effective activist you can be for your
cause.
—Gene Baur, president
and cofounder of Farm Sanctuary
The Animal Activist’s Handbook
offers invaluable suggestions
for how to be as effective as possible in giving
a voice to the voiceless. The plight of animals
is so dire that we can’t afford to engage
in advocacy that isn’t optimally useful
in changing people’s attitudes about,
and actions toward, them. I wish this book had
been written when I first got involved in the
animal protection movement—it would have
made my early years as an animal advocate a
lot more effective!
—Paul Shapiro,
senior director of the Humane Society of the
United States’ factory farming campaign
Definitely the best, most compelling,
and most fruitful book I've ever
read for anyone who considers themselves (or
would like to become) an animal advocate. A
quick read but to the point and filled with
invaluable insights gained by Matt and Bruce
over their decades of experience, this book
will make anyone who reads and heeds it exponentially
more effective at saving animals' lives and
reducing their suffering. I run a small non-profit
advocacy organization and am strongly encouraging
all of our volunteers to read this book and
take its logic and lessons to heart.
—Nick Cooney, Humane
League of Philadelphia
The Animal Activist’s Handbook is full of good sense, thoughtful advice, and practical action on helping all of us to reduce the needless suffering of our fellow creatures. I recommend it.
—Matthew Scully, former special assistant and senior speechwriter to President George W. Bush, and author of Dominion: The Power of Man, the Suffering of Animals, and the Call to Mercy
A “must-have” book for all animal advocates, particularly those new to the animal protection movement. As seasoned activists, Friedrich and Ball have gained the experience and wisdom needed to identify the best strategies for animal advocacy. In addition to practical advice, they give us an inspiring message of hope—a hope grounded on the knowledge that each of us can make a significant difference in the lives of many animals.
—Stephen R. Kaufman, M.D., chair of the Christian Vegetarian Association and coauthor of Good News for All Creation: Vegetarianism as Christian Stewardship
You’ll find the sample dialogs
in this book are a Swiss army
knife suitable for just about any situation.
Highly recommended.
—Erik Marcus, Vegan.com
A gentle little book
with a kick-ass message.
—Gene Weingarten, Pulitzer
Prize winning reporter for the Washington
Post
Bruce Friedrich and Matt Ball argue
eloquently that the good life
is best achieved by working to end suffering
and honoring the Golden Rule. Their embodiment
of these virtues informs their activism on behalf
of non-human animals, and gives this important
and passionately written book a wonderful depth
of spirit and feeling.
—John Dear, S.J.,
nominated by Archbishop Desmond Tutu for the
Nobel Peace Prize and author of A
Persistent Peace
The extraordinary activist
Henry Spira said "If you see something
that's wrong, you've GOT to do something about
it." If he were alive today, he would add
"and here's the book that will show you
how." If you want to get the most bang
for your activism buck, read this book today.
Matt Ball & Bruce Friedrich are giants in
the animal protection movement, having lived
their lives as models of altruism. Their insights,
anecdotes and sensitive, respectful strategies
are essential for anyone who wants to effectively
address the horrific suffering of animals in
the 21st Century. This is not feel-good activism,
but potent advice to achieve realistic change.
—Debra Probert, Executive
Director, Vancouver Humane Society
The Animal Activist's Handbook is
a must read for anyone who wants to make a difference
in the lives of animals. I'm getting this book
for all my friends who are either beginning
their advocacy for animals, or are eager to
become more effective advocates. It's a fun
and easy read—definitely
worth buying.
—Josh Balk, The Humane
Society of the United States
There is nothing more maddening
than wanting desperately to change the fate
of animals and not knowing how to go about it.
This book shows you how to streamline your thoughts,
present information, and be the greatest force
you can be for these creatures who have no voice.
It is a Godsend for a movement that is gaining
ever stronger momentum.
—Kathy Freston, author
Here’s a simple guide
for all you aspiring animal rights activists
out there, so you don’t have to reinvent
the wheel!
—Revolution
by the Book
Lantern Books, New York (publisher’s page)
Publication Date: March 2009